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Guinness Good Things

The inside of the Guinness Good Things shop filled with branded collab clothing and products from London brands.

Tap into Good Things

Our dedicated launchpad for the freshest collabs featuring brands you already love, and those you're about to fall for. New collabs always loading, but forget "add to basket" - you'll only find our latest merch in-store at Guinness Good Things.

📍15 Neal Street, London.

An illustration of a pint of Guinness with a face with its tongue out.

In Residence:
Lazy Oaf

London-based, design-led lifestyle brand Lazy Oaf brings fashion that marries the latest trends in streetwear with design cues inspired by Guinness' iconic advertising and historical brewery workwear. Think pint-shaped pockets, cameos of Guinness ingredients and Guinness button holes poured together with a touch of whimsy.

Exclusive Guinness x Lazy Oaf fashion drops are ready and waiting for you at Guinness Good Things.

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Guinness Good Things is the home of our creative collaborations, proudly championing the very best of the city's culture

Ian Dallow

Head of Retail at Guinness Open Gate Brewery London

A collage of images showing different Guinness products, chocolate, clothing, homeware and accessories.
An illustrated map showing the locations of different parts of Guinness Open Gate Brewery London.

Hours & Location

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A woman with red, curly hair, wearing an orange jacket, sips from a dark pint glass against a vibrant, colorful geometric background.
Two people in purple patterned shirts stand in a pub with a Guinness sign, smiling at each other.
A pint of bright red beer on a bar in a Guinness branded pint glass with a stem.
Hands shucking an oyster on a wooden cutting board, with other oysters and a bottle partially visible.